Also, one time when visiting, I saw a person reading Persepolis, clearly preparing for the movie. This Promethea guy is the first one I've seen to be reading a comic that isn't about to be released as a movie.
Unless there is a Promethea movie I don't know about?

Now that I think of it, maybe he loved Watchmen in theaters, so he googled Alan Moore and then decided to read some of his other work. Forget that guy then. I have yet to just see someone reading a comic for general comic interest yet. Hrm.